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By Yana Song | RankingLab I’m 32 years old. If you see someone running multiple projects, writing about SEO and GEO, moving between Dali, Bangkok, and Kuala Lumpur — you might assume it all came naturally. But the most important lesson of my life wasn’t learned in any classroom or company. It happened the day […]

It’s 2026, and the ground beneath the SEO industry hasn’t just shifted; it’s liquified. The comforting consistency of the “10 Blue Links” is gone. If you search for “best waterproof jacket” today, and again tomorrow, the organic results might be similar. But if you ask Google’s AI Mode or ChatGPT, only 9.2% of the URLs […]

Most people are asking the wrong question. They ask: “How do I rank on ChatGPT?” But ChatGPT doesn’t have rankings. It has citations — it decides whose words to repeat, and which source to hand to the user. That’s a fundamental misframe. If you’re applying Google SEO logic to GEO, you’re not optimizing. You’re knocking […]

The AI wave of 2026 is not just an upgrade. It is a regime change. When we talk about how AI is reshaping digital marketing and SEO, most people zoom in on the obvious: ChatGPT summaries eating organic clicks, AI Overviews pushing down ranked results, SERP real estate shrinking. These are real. But they are […]

By Yanan Song (Co-founder of RankingLab) For a long time, I operated like a tireless gold digger, sifting for grains of traffic in the cracks of Google’s algorithms. I did SEO, researched keywords, and analyzed search intent, attempting to use technical means to capture fleeting human desires. In this process, I became accustomed to abstracting […]

I Have an Ambition: I Want to Be a “Thinker” This isn’t some dirty little secret. When you observe those top-tier creators in their 40s—like Dan Koe—you find that the new generation of thinkers shares a common trait: They possess a vehicle for their thoughts. This vehicle could be a project, a stock portfolio, a […]

By standard SEO logic, naming this site RankingLab—or writing this counter-intuitive manifesto—is probably a mistake. Usually, when we talk about “Ranking,” we are talking about Google’s algorithms, keyword density, and the battle for traffic. But at RankingLab, I am exploring a different kind of hierarchy: the reordering of our self-worth and cognition in this noisy […]